Be the reason

Project Manager, Site Personalization, B2B

Our eCommerce team delivers customer-centric site experiences to position Staples Business as a digital selling platform of choice. Our team ensures that our mobile and desktop platforms deliver the digital experience that our customers expect.  We do this through customer insights, analytics, and testing to build a strong innovation pipeline for the future and to bring products and solutions to market seamlessly. We blend human expertise with automated merchandising and personalized campaigns to engage and convert customers, partnering closely with sales, merchandising, finance, logistics, and technology to create a world‑class digital ecosystem that fuels profitable growth in a fun and rewarding work environment. We are inclusive, customer-obsessed, and are looking for well-rounded professionals with strong eCommerce business acumen to join our team.

Position Summary:

We’re on a mission to transform the Staples Business digital experience, and this role is key to making it happen. 

As Project Manager, Site Personalization, you’ll help shape how thousands of businesses—from hospitals and schools to retailers—interact with our platform every day. Staples Business is a trusted leader in B2B space, serving a diverse and growing customer base with solutions that keep their operations running smoothly.

In this role, you’ll partner across marketing, sales, and merchandising to bring personalization strategies to life, creating experiences that feel tailored and intuitive. If you’re passionate about digital innovation, curious, analytical, and ready to make an impact, this is your opportunity to help redefine how businesses connect with Staples. 

Primary Responsibilities:

• Lead the execution of site personalization initiatives, ensuring tailored experiences for diverse customer segments and industries. 

• Collaborate with internal partners—including Product, Analytics, Merchandising, Marketing, and Sales teams —to align personalization strategies and drive impactful outcomes. 

• Assist with developing and launching personalized site content, leveraging data and customer insights. 

• Use analytics platforms (Adobe Analytics, FullStory, etc.) to pull metrics, analyze performance, and provide actionable recommendations for ongoing optimization. 

• Assist with drafting wireframes and concepts for personalized experiences, ensuring alignment with business goals, best practices, and customer needs. 

• Design and manage A/B and multivariate testing to optimize personalization tactics and measure impact. 

• Share strategies and results with cross-functional teams to gain stakeholder support and drive adoption of personalization best practices. 

• Maintain schedules, processes, and documentation for personalization campaigns, coordinating across multiple projects and priorities. 

• Conduct competitive audits to identify emerging personalization trends and ensure Staples Business remains best-in-class. 

• Escalate issues that could impact timelines, goals, or cross-team collaboration. 

Skills:

• Strong analytics mindset; comfortable pulling, interpreting, and presenting metrics to inform decision-making. 

• Highly detail-oriented, with strong skills in organizing, prioritizing, and managing multiple tasks while maintaining accuracy and quality 

• Ability to pivot strategies swiftly in response to new information and/or market shifts 

• Ability to build relationships and proactively assess business needs. 

• Excellent verbal and written communication skills. 

• Proven experience working cross-functionally. 

• Experience with Adobe products (such as Adobe Analytics, Adobe Experience Manager) is a plus.

Basic Qualifications:

• Bachelor's degree in Marketing, Business Administration or equivalent work experience 

• Minimum of 2+ years of experience within eCommerce, marketing, or digital marketing, with a focus on site personalization. 

• Previous CMS experience required. 

We Offer:

• Inclusive culture with associate-led Business Resource Groups
• 22 days of PTO and Holiday Schedule (7 observed paid holidays + 1 floating holiday)
• Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more!

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

The salary range represents the expected compensation for this role at the time of posting. The specific base pay may be influenced by a variety of factors to include the candidate's experience, skill set, education, geography, business considerations, and internal equity. In addition to base pay, this role may be eligible for bonuses, or other forms of variable compensation.

Chez Staples, « inclusion » est un mot d'action. Il représente ce que nous faisons pour garantir que tous les employés se sentent valorisés et soutenus afin de contribuer à leur plein potentiel. Lorsque nous opérons de manière inclusive, la diversité suit naturellement. C'est pourquoi nous travaillons dur pour favoriser une culture inclusive, car nous recherchons des employés ayant des perspectives uniques et variées et des domaines d'expertise divers. Le résultat est un meilleur environnement de travail et une réflexion innovante qui nous aide à dépasser les attentes de nos clients – grâce à la force des personnes derrière notre marque emblématique.

Staples est un employeur garantissant l'égalité des chances. Tous les candidats qualifiés seront pris en considération pour un emploi sans distinction de race, couleur, religion, âge, sexe, orientation sexuelle, identité de genre, origine nationale, statut de vétéran protégé, handicap ou toute autre base protégée par la loi fédérale, étatique ou locale.